ICYMI… ‘Poll Casts Doubt on Martinez’s Sway With Latinos’

“As you can see, Governor Martinez and Republican policies ignore the well being of Hispanics by opposing a minimum wage increase and immigration reform. This Governor has failed every New Mexican by failing to create one job or to maintain a social safety net for our children and families. Help us make change and elect a Democratic Governor on November 4th,” said DPNM Chairman Sam Bregman.

From Real Clear Politics March 27, 2014

New Mexico Gov. Susana Martinez is viewed as a budding national star for the GOP, but her appeal to Hispanic voters may be less than believed if a new poll is any indication.

According to findings released Tuesday by Public Policy Polling (D), the Republican incumbent leads all five of her Democratic challengers, but Martinez actually loses the Hispanic vote in two possible matchups. In pairings with New Mexico Attorney General Gary King and New Mexico Green Chamber of Commerce President Lawrence Rael, she garnered a relatively anemic 38 percent support from Hispanics.  (King had 49 percent backing from these voters; Rael drew 47 percent.)

Additionally, Latino respondents chose Martinez over two other Democratic opponents — state Sens. Linda Lopez and Howie Morales — by just one percentage point.

Overall, the first-term governor holds a 47 percent-42 percent advantage over King, her closest competitor. Her lead over Rael is 11 points, 47-36.

National GOP operatives have been drawn to Martinez as a potential 2016 vice presidential candidate given her success in a Democrat-leaning and an increasingly minority-majority state. And her expected appeal among Hispanics is of particular interest to the party given the nation’s ever more diversified electorate and Republicans’ poor performance with Latino voters in the 2008 and 2012 presidential elections.

By 2060, one in three Americans are projected to be Hispanic. With this imminent population boom, the GOP is eager to reverse a growing party-affiliation trend. As an August 2013 Gallup poll showed, Hispanics lean Democrat by a two-to-one margin.